On 12th ThinkinCircles, JXT and ContentApp (supported by APSCo) ran our first joint event, Content Safari. The idea behind Content Safari was to take everyone that attended on journey. How to create great content, how to distribute that content and how to measure the effectiveness of that content.
James from ThinkinCircles discussed Storytelling and its importance in a modern marketing strategy. Darren from ContentApp took us on his personal journey while at the same time giving us some great tips on getting your content seen. Andy from JXT enlightened us on how to analyse our content and which data points to measure.
We hope to run another Content Safari event later in the year and possibly some webinars in between.
Thanks to everyone that attended and we look forward to seeing you all again soon.
All the the presentations are below: