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SME’s embrace mobile IT but must do more on security

A report from market insight providers SMB Group and sponsored by Adobe outlines three key technology trends for small to medium-sized businesses in 2016. The study defines SMEs as having between one and 1,000 employees, and summarises the three trends as follows: SMEs that make a performance connection between business and technology outpace their counterparts. Mobile technology is a greater part of the ‘IT real estate’ for SMEs. Security is the elephant in the room for SME technology. In general, the study found that three in ten SMEs are ‘progressive’ in terms of embracing technology as a means to boost their business performance. This substantial minority perform better than their peers – investing 29% more into technology than their counterparts, adopting emerging technologies like cloud, integration and analytics, and are 18% more likely to forecast increased revenues. In terms of mobile IT, 65% of medium-sized businesses and 55% of small businesses say mobile solutions are “critical” to their productivity. However, use of mobile is much more widespread than those figures suggest, with 90% of all SMEs using mobile contact management, calendars and email on a regular basis. With the internet increasingly moving towards being mobile-friendly – particularly on Google, where responsive web designs now achieve better search rankings – it is no surprise that more SMEs are publishing mobile-friendly websites too. These are supported by mobile apps in many cases, as companies find new ways to reach out to their potential customers. But the report adds that businesses need to invest more to protect their mobile IT assets, as mobile management often lags behind the overall adoption rates of apps and devices themselves. This leads into the third part of the report, a warning...